Your technology may be innovative, but if buyers, analysts, investors, media, and AI-powered search tools cannot quickly understand what you do, why it matters, and why you are credible, your company becomes easier to overlook.
That creates real business costs: longer sales cycles, weaker category recognition, missed media opportunities, lower share of voice, investor skepticism, and competitors defining the conversation before you do.
Gabriel Marketing Group helps B2B technology companies turn complex ideas into clear, credible market narratives that support growth, sales, funding, and category leadership.
Generic PR agencies often struggle with technical products, long sales cycles, and markets where buyers need proof before they talk to sales.
Gabriel Marketing Group is built for that environment. We bring senior-level partnership, deep technology category expertise, credible media relationships, analyst relations experience, and strategic messaging to help B2B technology companies earn trust in the markets that matter most.
Our work is designed to do more than build awareness. It strengthens revenue conversations, funding momentum, M&A readiness, category leadership, executive credibility, and AI discoverability.
Gabriel Marketing Group is built for high-growth SaaS, enterprise software, and enterprise technology companies with complex stories, ambitious growth goals, and markets that require trust before buyers engage.
We are a strong fit when:
At Gabriel Marketing Group, our B2B tech PR solutions are engineered for growth-stage enterprise technology companies ready to lead their category.
We align strategy, storytelling, visibility, and credibility across media, analyst ecosystems, digital channels, and GenAI platforms.
Clarify your category position, sharpen your differentiation, and create a story your buyers, sales team, media, analysts, and investors can repeat.
Earn credible media attention through relationships, story development, and outreach designed for the publications and audiences that shape your market.
Build visibility and validation with the analysts who influence enterprise technology buying decisions and category perception.
Turn executive expertise into market-facing points of view that build trust, authority, and competitive differentiation.
Help your brand become easier to understand, cite, and surface across AI-powered discovery platforms and modern search environments.
Align messaging, media, analyst relations, content, and visibility strategy to create measurable business impact.
Earn coverage in the outlets your buyers, investors, partners, and analysts actually read, so your story reaches the audiences that shape trust, category perception, and buying decisions.
Turn your executives into credible voices on the issues your market cares about, using bylines, commentary, analyst conversations, awards, and expert perspectives that help buyers understand why your company should matter.
Sharpen your positioning, uncover whitespace, and build a strategic message that makes your company easier to explain, compare, remember, and believe.
Move beyond disconnected PR activity with a smarter, more consistent program aligned to launches, growth goals, sales priorities, executive visibility, and market expansion.
Build a narrative that highlights traction, market relevance, category opportunity, and credibility, so investors, acquirers, partners, and stakeholders understand the value of your company.
GMG works with B2B technology companies across complex markets where trust, clarity, and credibility drive growth.
B2B SaaS
Enterprise Software
Cloud Services
Cloud Infrastructure
IT Consulting
Managed Services
DevOps & Infrastructure Software
Data Platforms
Cybersecurity
Network Security
Telecom Infrastructure
Identity & Access Management
Zero Trust
Threat Detection
Security Software
Compliance & Risk Technology
Artificial Intelligence
Generative AI
Machine Learning
Data Analytics
Automation Software
Internet of Things
Robotics
Manufacturing Technology
HealthTech
Healthcare Software
GovTech
Public Sector Technology
EdTech
Civic Technology
Government Software
Education Technology
MarTech
Marketing Automation
Sales Technology
Customer Experience Technology
Call Center Technology
CRM Platforms
Ecommerce Technology
Retail Technology
CleanTech
ClimateTech
GreenTech
Sustainability Technology
PropTech
Real Estate Technology
Industrial Technology
Energy Technology
Celebrated for strategy. Chosen for impact.
2023 Sustainability PR Campaign of the Year
2022 Thought Leadership Campaign of the Year
2025 Best Writing: Executive Profile
2022 Best Ebook
2021 Team of the Year: Technology PR Campaign
— Jennifer Halstead, COO, Link Labs
Get featured in news outlets that matter.
Founder & Chairman
Leah Nurik is a visionary leader with 25+ years in SaaS, software, and hardware PR. Since 2011, she has helped 300+ high-growth B2B tech companies boost visibility, secure funding, and achieve 25+ exits, making GMG a trusted PR firm. As chairman, Leah guides GMG’s strategic direction, focusing on innovation, partnerships, and industry leadership.
President
With 25+ years of experience, Michi Morales is a seasoned PR strategist who has secured top-tier coverage in The Wall Street Journal, Bloomberg, Forbes, CNN, and CNBC. Since joining Gabriel Marketing Group in 2014, she has driven measurable results and national recognition. Now as president, Michi oversees operations, client delivery, and strategic growth, bringing vision and leadership to GMG’s next chapter.
Vice President, PR, Content & Strategy
Michael Tebo is a former journalist and seasoned PR strategist with 30+ years shaping communications for technology brands. Specializing in narrative development, media relations, thought leadership, and content strategy, he has secured client coverage in The New York Times, The Washington Post, WIRED, NBC News, TechCrunch, and more.
What makes GMG different from other agencies
GMG combines award-winning B2B tech PR expertise with Generative Engine Optimization (GEO), delivering measurable business outcomes, not vanity metrics. We align PR strategy with your KPIs to accelerate visibility, inbound leads, and analyst recognition in both traditional media and AI-powered platforms. We optimize existing efforts, expand reach into new markets, and provide senior-level partnership that keeps PR strategy aligned with business priorities.
What results can I expect in the first 30-60 days
Within 30 days, clients see improved media visibility, stronger brand positioning, and the first round of press coverage. Early wins include earned media placements, refined messaging, and PR strategy aligned with GenAI search discoverability and lead generation goals.
How does GMG measure success and ROI?
We track Share of Voice, backlinks, media placements, analyst mentions, and inbound pipeline impact. Every campaign is tied to client KPIs using real-time reporting tools, ensuring PR drives measurable ROI, brand visibility, and long-term authority.
Do you offer flexible packages for startups and scaleups?
Yes. GMG offers tiered PR packages designed for every stage, from early-stage startups to post-Series B companies. Each includes customizable deliverables like media relations, content development, and analyst outreach based on growth goals and budget.
Can you share examples of media wins and awards
Absolutely. GMG has secured coverage in The Wall Street Journal, Forbes, TechCrunch, and more. We’ve earned over 100 industry awards, including PR Daily’s Thought Leadership Campaign of the Year and recognition by PR News’ Platinum Awards for Sustainability PR Campaign of the Year.
How do I know if my company is ready for B2B tech PR?
You may be ready for PR if your company has a clear growth goal, a differentiated product, customer proof, executive expertise, or an upcoming milestone that needs market visibility. Common triggers include a product launch, funding round, acquisition, category repositioning, enterprise expansion, analyst push, or need to increase credibility before buyers speak with sales.
How does PR support sales pipeline?
PR supports sales by building third-party credibility before prospects enter a sales conversation. Strong media coverage, analyst visibility, thought leadership, and proof-rich content can help buyers understand your value faster, reduce perceived risk, and give sales teams stronger validation to use throughout the buying process.
What is Generative Engine Optimization?
Generative Engine Optimization, or GEO, helps your company become easier for AI-powered platforms to understand, cite, and surface in relevant buyer research. For B2B tech companies, GEO works best when it is connected to credible media coverage, strong messaging, authoritative content, analyst visibility, and a clear category narrative.
Select the path that fits your stage
