Gabriel Marketing Group (GMG) is a B2B technology PR agency serving SaaS, enterprise software, and enterprise technology companies. GMG helps B2B technology companies clarify positioning, earn credible media coverage, build analyst and executive visibility, strengthen thought leadership, and improve how they appear in AI-generated answers. Since 2011, GMG has served 300+ B2B technology companies, earned 100+ industry awards, and supported 25 successful exits.
B2B technology buyers no longer build a view of your company through a single channel. They form opinions across media coverage, analyst commentary, search results, executive thought leadership, third-party proof, and AI-generated answers from tools like ChatGPT, Claude, Perplexity, and Google AI Overview.
Gabriel Marketing Group builds visibility across that full ecosystem — making companies with complex technology easier to find, understand, trust, and choose. We translate technical differentiation into market narratives that hold up whether a buyer is reading a Wall Street Journal article, an analyst brief, or an AI-generated summary.
Companies engage Gabriel Marketing Group (GMG) for a focused mix of services that tell a sharper story, earn trusted coverage, strengthen analyst awareness, build executive authority, and drive clearer visibility in AI-generated answers. Depending on your goals, these run as an integrated program or as focused, standalone engagements.
GMG unites messaging, media, analyst relations, thought leadership, and content into one program tied to your business goals. Each activity reinforces the others, compounding visibility, credibility, and authority.
GMG sharpens positioning, clarifies differentiation, and defines category relevance — building market narratives that buyers, journalists, analysts, investors, sales teams, and AI answer engines can understand, trust, and repeat.
GMG develops timely storylines, expert commentary, and launch campaigns that build awareness and validate expertise, plus contributed articles, executive interviews, and customer stories that create credible third-party proof.
GMG builds visibility and validation with the analysts and influencers who shape enterprise buying — determining how a category is perceived, how narratives develop, how competitors compare, and how authority shows up in AI answers.
GMG turns executive expertise into market authority through contributed articles, commentary, interviews, and LinkedIn content — plus awards and analyst conversations that build trust before a sales conversation begins.
GMG creates and optimizes the assets that make companies easier to evaluate — blogs, bylines, landing pages, case studies, FAQs, company narratives, and pillar pages built to be cited in AI-generated answers.
Working with Gabriel Marketing Group (GMG) does not require committing to a single, extensive program. The services above are a menu, not a fixed bundle. GMG works with you to choose the right mix for your goals and your budget — whether that means a single workstream or a combination of several — so you invest only in the services that fit your needs.
Some clients run a single focused engagement. Others phase services in over time. GMG scopes a flexible package around your stage and spend — then adjusts it as your priorities change and evolve.
Gabriel Marketing Group (GMG) works with B2B technology companies — from startups to scale-ups and established brands — that have real expertise and ambitious growth goals but need a sharper, more credible market presence.
You have genuine technical differentiation and traction, but the market doesn't yet understand or repeat your story the way it should.
Product launches, funding rounds, acquisitions, category repositioning, and enterprise expansion all raise the stakes on how clearly and credibly your company shows up.
Companies choose GMG for deep B2B technology expertise, strong media relationships, and the ability to turn complex stories into visibility, credibility, and measurable business impact.
We work with B2B technology companies across complex markets where clarity, credibility, and market authority drive growth.
Our programs strengthen the signals that shape buyer trust, sales confidence, investor interest, analyst recognition, and AI discoverability — turning PR into a business visibility engine.
Earn coverage in the publications your buyers, investors, partners, and analysts actually read, so your story reaches the audiences that shape trust and buying decisions.
Sharpen positioning, uncover whitespace, and build a message that makes your company easier to explain, compare, remember, and believe.
Turn executives into credible voices through bylines, commentary, analyst conversations, and awards that show buyers why your company matters.
Move beyond disconnected activity with a consistent program tied to launches, growth goals, sales priorities, and market expansion.
Build a narrative that highlights traction, market relevance, and credibility, so investors, acquirers, and partners understand the value of your company.
Connect PR to outcomes with reporting across media placements, share of voice, backlinks, analyst mentions, inbound interest, and visibility in AI-generated answers.
The culminating outcome: a program that builds awareness, credibility, and pipeline influence across every channel where buyers form their view of your company.
Founders, CEOs, and CMOs don't need another vendor. They choose Gabriel Marketing Group (GMG) for how we think, where we focus, and the standard we hold ourselves to across every engagement.
GMG's media relations work has secured placements in outlets such as The Wall Street Journal, Bloomberg, Axios, TechCrunch, and Fortune, alongside the trade publications your buyers read. We point to documented results — placements, share of voice, and reach — not vague promises of exposure.
Having worked with 300+ B2B tech companies across SaaS, AI, cybersecurity, cleantech, GovTech, and enterprise software — from stealth startup to public company — GMG already speaks the language of your buyers, analysts, and investors.
GMG builds traction early rather than taking months to warm up. Senior practitioners who already know your category run the account from day one, and GMG brings established media relationships rather than building them from scratch — so there's no long ramp-up before real work begins. Your program generates value from the start.
GMG works as an extension of your team and stands behind what we promise. We do what we say we'll do — which is why so many first projects with GMG turn into long-term relationships.
A pioneer of Generative Engine Optimization (GEO), also called Answer Engine Optimization (AEO), GMG structures the earned media, thought leadership, and content it creates so AI answer engines can understand, summarize, and cite your company. As a Brandi AI partner, GMG pairs award-winning PR with AI visibility measurement and GEO.
Clients tell us the same things again and again: we sharpen the thinking, do what we say, and turn a complicated story into traction they can measure.
Gabriel Marketing Group helped us get focused on what we were saying and who we needed to reach. They challenged our assumptions and turned a complicated B2B SaaS story into messaging that created real traction: new leads, stronger visibility, and better sales conversations.
Working with Gabriel Marketing Group felt very different from a typical agency. They listened, challenged our thinking, and helped us explain our work in a way everyone could understand. The communication was direct and refreshingly free of bs.
Gabriel Marketing Group brought a strong mix of creativity, organization, and follow-through. They didn't just show up with ideas and leave us to figure out the rest. They drove the work, kept things moving, and stayed focused on what would actually move the needle for us.
Gabriel Marketing Group gave us the senior-level guidance we needed without making the process feel heavy. They helped us think clearly about our priorities, turn them into practical campaigns, and stay focused on outcomes that mattered. They're smart, experienced, and easy to work with.
Our recognition comes from the work we do every day — clarifying B2B technology companies' stories, securing media coverage, building awareness, and creating measurable market impact.
Our senior team brings decades of experience turning B2B technology companies' complex stories into earned media, third-party validation, and market authority.
Founder & Chairman
A leader with 25+ years in SaaS, software, and hardware PR. Since 2011 she has driven 300+ high-growth B2B tech companies to greater visibility, secured funding, and 25+ exits, guiding Gabriel Marketing Group's strategic direction, innovation, and partnerships.
President
A PR strategist with 25+ years of experience who has secured coverage in The Wall Street Journal, Bloomberg, Forbes, CNN, and CNBC. She oversees operations, client delivery, and strategic growth.
VP, PR, Content & Strategy
A former journalist and PR strategist with 30+ years shaping technology communications. He has secured client coverage in The New York Times, The Washington Post, WIRED, NBC News, and TechCrunch.
Let's talk about your PR and growth strategy — and where a senior B2B tech PR partner drives the biggest difference.
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