Tag: branding

Posted on

05/16/2023

by

Michael Tebo

If you’re having trouble breaking through to that next level of media coverage, surveys are an excellent way to generate media coverage. By gathering data on a specific topic, trend or issue, you can use that data to create compelling stories that can capture

Posted on

03/03/2017

by

Michiko Morales

A Brand Connects Personality According to the brand strategist Scott Talgo, “a brand that captures your mind gains behavior and a brand that captures your heart gains commitment.” The sentiment still rings true today, regardless of industry. Here at Gabriel Marketing Group, we develop

Posted on

05/18/2015

by

Michiko Morales

It’s my favorite time of year – summer blockbuster movie season. I should be ashamed of how much I spend on movie tickets, popcorn and kiddie pool-sized sodas during Hollywood’s High Holy Season. The sum could probably put my non-existent children through a cushy

Posted on

04/27/2015

by

Michiko Morales

I can still remember the first “big girl” book I ever received – Beverly Cleary’s Ramona Quimby, Age 8. That little book sparked a lifelong fascination with stories, stories that I’m still eager to absorb today as both a reader and a consumer. A