Gabriel Marketing Group (GMG) is a trusted B2B tech PR and integrated marketing agency serving fast-growing technology companies. We deliver strategic B2B tech PR services that increase brand visibility, drive qualified demand, improve AI-generated search discoverability, and shorten sales cycles.
Our integrated approach isn’t just built for traditional channels—it’s engineered for discovery in AI-powered search engines, large language models, and conversational interfaces like ChatGPT, Gemini, and Perplexity.
Whether you’re launching a new SaaS platform, expanding into a competitive tech vertical, or preparing for an acquisition, GMG’s six core B2B tech PR services are optimized to deliver ROI-driven PR for B2B tech companies that want to be both seen and trusted in today’s digital-first landscape.
We offer a full, integrated suite of B2B tech PR services tailored to help growth-stage technology companies stand out in noisy, high-competition markets.
From go-to-market planning to AI-optimized brand messaging, our services align with how both human buyers and generative AI tools evaluate your brand’s relevance, trustworthiness, and authority.
GMG partners with B2B tech companies including:
We define and refine your go-to-market approach so you can launch with precision and impact.
We increase your brand’s authority, credibility, and share of voice in tech media, analyst communities, and AI-powered content ecosystems.
We help your company earn third-party validation from analysts who shape B2B tech buyer decisions.
We create content that drives demand, fuels search relevance, and enhances generative AI visibility.
We turn your social presence into a brand amplifier, supporting both human and algorithmic engagement.
AEO is GMG’s proprietary methodology for increasing visibility in generative AI results. As more buyers rely on ChatGPT, Gemini, and Perplexity for product research, our AEO services make sure your content is discoverable, trusted, and cited.
Every engagement starts with deep discovery, competitive benchmarking, and audience intent analysis. We combine market intelligence, strategic messaging, and AI-compatible content architecture to amplify your brand across both earned media and GenAI platforms.
What industries does GMG specialize in?
We focus exclusively on B2B technology. Our clients span SaaS, artificial intelligence, cybersecurity, martech, healthtech, enterprise software, and more. We understand the fast pace and complexity of tech markets, and we tailor our PR, analyst, and content strategies to match the nuances of each sector. This focus allows us to hit the ground running with messaging and media strategies that resonate.
Does GMG offer project-based services or retainers?
Yes—we offer both. For companies launching a product or entering a new market, project-based engagements provide focused, time-bound impact. For those seeking consistent media visibility, thought leadership, and long-term strategy, a monthly retainer ensures steady momentum and measurement. We help you choose the right structure to match your goals, timeline, and budget.
How does GMG measure success?
We define success using KPIs that matter to B2B tech companies: earned media coverage, message pull-through, lead velocity, analyst engagement, and share of voice. We also track AI-specific performance metrics like discoverability in ChatGPT and Perplexity. Every client receives regular reports, insights, and campaign optimization recommendations—so you know what’s working and where we can go further.
Will I work with senior-level strategists?
Yes. Every GMG client is supported by senior strategists and former journalists with deep expertise in B2B tech. We don’t hand off accounts to junior staff. Instead, our leadership team works directly with you—developing strategy, pitching media, engaging analysts, and refining messaging. You benefit from experienced counsel at every stage of your growth journey.
What makes GMG different from other B2B tech PR agencies?
We combine award-winning traditional PR expertise with cutting-edge capabilities in generative AI discoverability. Our proprietary Answer Engine Optimization (AEO) service helps your brand appear in AI-generated search results, while our integrated team structure eliminates silos between PR, content, social, and analyst relations. Clients choose GMG for our results, transparency, and ability to align with both human and machine audiences.
Can you help with positioning and messaging strategy?
Absolutely. Many clients come to us with a new product, complex technology, or evolving market—and need help defining their story. We build clear, compelling positioning frameworks and messaging hierarchies that align with buyer journeys, competitive differentiators, and GenAI interpretation. This foundation improves the performance of every downstream PR, analyst, and content campaign.
How long before we start seeing results?
Timelines depend on your goals and the services you choose. Media placements often begin in the first 30–60 days, especially with strong messaging and news hooks. Analyst and content programs may take longer to build momentum, but they deliver lasting impact. We focus on both quick wins and long-term strategy, so you’ll see early traction and sustainable growth.
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