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Tag: How to get media coverage for my tech company

Retro-styled robot reading a newspaper, symbolizing earned media in the AI era.

Earned Media in the AI Era: 5 Reasons Why It Still Matters for B2B Tech

Posted on

05/05/2025

by

Michael Tebo

Why should you still do PR in the AI era? Earned media—news articles, interviews, profiles, and features secured through rigorous editorial standards—serves as a vital signal of legitimacy amid the noise.
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A retro-style illustration of a robot using a megaphone to broadcast content typed by a person at a typewriter labeled "PR," symbolizing how PR influences AI outputs.

Does PR Influence AI? 7 Powerful Reasons the Answer Is Yes

Posted on

04/03/2025

by

Leah Nurik

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Symbolizing PR visibility during uncertainty, a stylized illustration of a lighthouse shining through stormy waves.

PR Visibility During Uncertainty Is Your Growth Strategy—Because Disappearing Is a Costly Mistake

Posted on

03/27/2025

by

Leah Nurik

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Why Cutting PR in Tough Times is a Costly Mistake (And What to Do Instead)

Posted on

03/17/2025

by

Leah Nurik

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Golden trophy symbolizing the PR value of awards and third-party recognition.

Why the PR Value of Awards Is the Power Move You’re Not Using Enough

Posted on

03/11/2025

by

Michael Tebo

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Hand drawing a word cloud centered on public relations, including terms like marketing, media, and contributed articles in B2B tech.

Why Contributed Articles in B2B Tech Are More Indispensable Than Ever

Posted on

02/25/2025

by

Michiko Morales

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How to Maximize Your Big Press Moment with These Must-Know PR Strategies

Posted on

10/04/2019

by

Michael Tebo

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