Struggling to reach the right buyers, stand out in a crowded tech landscape, or align your go-to-market strategy with sales goals? Gabriel Marketing Group (GMG) helps high-growth B2B tech companies sharpen their market strategy, clarify their positioning, and break into new markets with measurable impact.
Whether you’re launching a new product, entering a new vertical, or redefining your brand narrative, our tailored market strategy services are built to fuel sustainable growth and conversion.
GMG has helped more than 300 high-growth B2B tech companies develop integrated PR and market strategies that increase visibility and drive results. Our services include:
Go-to-Market Strategy Development
A detailed plan that aligns your product roadmap, sales funnel, and messaging across all marketing channels. Ideal for product launches, funding announcements, or rebranding initiatives.
Messaging and Positioning Frameworks
We craft corporate and product messaging that clearly communicates your value to key audiences—from technical buyers to strategic partners and industry analysts.
Brand Strategy and Market Research
We conduct SWOT analysis, identify competitive gaps, and uncover opportunities to position your brand uniquely in your market segment.
Strategic Counsel and Executive Support
We collaborate with leadership teams to prioritize growth targets, participate in strategic meetings, and build partner programs that open doors to new revenue streams.
Market research, SWOT analysis, market gap identification, corporate and product positioning that defines a brand that reflects your mission while self-differentiating to your target audiences
We’ll lay out and plot all of your product and corporate positioning to ensure your value proposition resonates with prospects and industry influencers
Together, we’ll set your growth plans, including new market and vertical identification, channel/OEM opportunity identification and partner program creation, key titles and prospect targets, presence in executive meetings when needed
B2B tech companies face unique challenges—long sales cycles, crowded categories, and buyers who demand both technical depth and strategic value. GMG’s market strategy services help you:
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