GMG provides the strategic expertise to help your company identify markets and potential partners, build go-to-market and marketing plans, and perform competitive analysis. On top of all that, we also help our clients define or refresh brands, provide product marketing support and optimize sales and marketing organization alignment

Here’s a sampling of some of the Strategy services we offer to our clients:

• Strategic Marketing Plan Creation. This includes all programs, budgeting, campaign planning and KPI definition.
• Messaging Framework. We’ll layout and plot all of your product and corporate positioning to make sure your value proposition resonates with prospects and industry influencers.
• Brand Framework. Research your market landscape and perform SWOT analysis to define and create a brand that reflects your mission while remaining compelling to your target audiences.
• Strategic Support and Counsel. Together we’ll set your growth plans, including new market and vertical identification, channel/OEM opportunity identification and partner program creation, key titles and prospect targets, presence in executive meetings when needed, etc.