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GMG Powers Naylor Association Solutions’ New Suite of Strategic Marketing, Public Relations and Social Media Services for Associations

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08/01/2022

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Gabriel Marketing Group

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GMG Announces Strategic Partnership with Naylor Association Solutions

Posted on

06/21/2022

by

Michiko Morales

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GMG Wins Four 2022 Communicator Awards

Posted on

06/06/2022

by

Gabriel Marketing Group

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GMG Named to Expertise.com’s Best Lists for Marketing & PR Firms

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04/22/2022

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Gabriel Marketing Group

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GMG Wins Six Industry Awards for Excellence in Digital Marketing and PR

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04/20/2022

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Gabriel Marketing Group

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GMG Welcomes Melinda Adamec as Senior Vice President of Marketing

Posted on

04/12/2022

by

Gabriel Marketing Group

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GMG Makes Donations to Four Nonprofit Groups, Giving Back to Its Community During the Holiday Season

Posted on

12/22/2021

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Gabriel Marketing Group

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GMG Wins Seven of the Top Prizes at the 2021 MarCom Awards

Posted on

11/15/2021

by

Gabriel Marketing Group

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GMG’s Award-Winning Team Welcomes Industry Veteran Amy Wick as SVP of Operations

Posted on

10/19/2021

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Gabriel Marketing Group

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A diverse group of business professionals networking outdoors, exchanging cards and conversations, representing the importance of communicating authenticity in professional relationships.

The Quest for Trust: Communicating Authenticity in an Age of Distrust

Posted on

09/27/2021

by

Leah Nurik

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B2B Tech PR Insights Blog

Gabriel Marketing Group’s blog covers B2B technology public relations, AI visibility, Generative Engine Optimization, media relations, thought leadership, and buyer trust. The blog posts help B2B tech leaders understand how strategic PR builds credibility, improves market positioning, supports AI discoverability, and turns earned visibility into business impact.

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Michael Tebo
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Gabriel Marketing Group Wins Gold 2026 Bulldog PR Award for Best Answer Engine Optimization Results in a Public Relations Campaign

Michael Tebo
06/29/2026

How to Make a PR Agency Switch—and Turn a Frustrating Change Into Strategic Leverage

Michiko Morales
06/20/2026

PR and AI-Driven Visibility for B2B Tech: How To Make Sense of What’s Changed and Understand Why It Matters

Michael Tebo
06/01/2026
A celebratory toast with colorful glasses raised by a group of smiling colleagues, symbolizing the GMG leadership transition.

Gabriel Marketing Group Appoints Michiko Morales as President; Founder Leah Nurik Named Chairman

09/04/2025 No Comments

We’re excited to share a GMG leadership transition that reflects both our momentum and our long-term vision as the industry’s leading B2B technology public relations (PR) agency. This milestone marks an important moment in GMG’s evolution as we continue to expand our communications services, grow our team, and shape the future of strategic communications for technology innovators.

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Close-up of a professional typing on a laptop keyboard, representing content creation and Generative Engine Optimization for B2B tech.

Why Your Content Is Invisible to AI: The Power Shift to User Intent with Generative Engine Optimization for B2B Tech

08/25/2025 No Comments

Generative Engine Optimization for B2B tech aligns content with user intent so buyers and AI platforms can find, trust, and act on it. B2B tech companies often publish blogs, white papers, and thought leadership that fail because they answer keywords instead of the real problems behind buyer searches. GEO helps content address those needs with clear, structured, citable information that performs across search engines and generative AI tools. By focusing on intent, authority, and relevance, GEO-driven content improves lead quality, supports measurable ROI, strengthens PR programs, and keeps brands visible when buyers are forming decisions.

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Overhead view of a business team at a wooden table working on laptops, tablets, and smartphones with charts and notes spread out, symbolizing collaboration on B2B tech PR agency pricing strategies.

B2B Tech PR Agency Pricing: Costs, Value, and ROI Explained

08/20/2025 No Comments

PR pricing is notoriously opaque. Every agency has its own model, and what looks like a comparable proposal on paper can hide huge differences in execution and cost. Instead of being surprised after the contract is signed, use this checklist guide to evaluate any PR partner before you commit.

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A businesswoman presents to colleagues in a modern office, standing by a whiteboard during a meeting about how to draft an RFP for a PR agency.

How to Draft an RFP for a PR Agency Without Costly Mistakes: 8 Essential Steps

08/18/2025 No Comments

A well-structured PR RFP template gives you control over the process and sets the stage for stronger partnerships. By defining your PR objectives, background, scope, and evaluation criteria, you make it easier for agencies to respond with proposals you can actually compare. This blog post walks through eight key steps on how to draft an RFP for a PR agency that attracts the right partners, keeps the process efficient, and positions your company to prove PR ROI to executive leadership.

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