GMG Announces Strategic Partnership with Naylor Association Solutions

Posted on June 21, 2022 by Leah Nurik

I am excited to announce GMG has entered into an exclusive, strategic partnership with Naylor Association Solutions.

Our new partnership establishes GMG as Naylor’s exclusive marketing agency partner and contracted provider of traditional and digital marketing and PR services to Naylor’s 1,600+ trade and professional association clients across 80+ industries in the U.S. and Canada.

We’ve had the pleasure of working directly with Naylor for the past two years and look forward to expanding awareness of their association clients and growing their reach, influence and impact. Delivering our top-tier marketing and PR services to Naylor’s association clients will help them fulfill their missions and goals for engagement and revenue generation. It will also help them communicate the compelling narrative of the unique experiences and value they provide to their industries.

With GMG as a strategic partner, Naylor’s association marketing products and services have expanded to include:

  • Publicity and media relations
  • Organic and paid social media
  • Member recruitment marketing
  • Association branding and messaging
  • Full-service event attendance, exhibit and sponsorship marketing
  • Expanded digital advertising
  • Search engine optimization (SEO)
  • 1-to-1 marketing services and more

Naylor offers a comprehensive set of innovative association tools and services that strengthen member engagement and increase non-dues revenue. Its offerings include member communications, management of live and online meetings and events, online career centers, association management software (AMS) and member data platform (MDP), full-service association management, and online learning. Naylor’s team supports its clients with an unmatched depth and breadth of expertise and an innovative spirit in solving the unique challenges faced by associations. 

More details of Naylor’s new product and services offerings provided by GMG will be announced in the coming weeks!

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