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GMG Named to Expertise.com’s Best Lists for Marketing & PR Firms

Posted on April 22, 2022 by Gabriel Marketing Group

For the fourth year in a row, GMG is ranked as one of the best marketing consultants and PR firms in the greater Washington, D.C. area by Expertise.com! To determine its 2022 list of best marketing and PR firms in the Washington, D.C. area, Expertise.com scored 142 Marketing Consultants and 55 PR firms by more […]

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GMG Wins Six Industry Awards for Excellence in Digital Marketing and PR

Posted on April 20, 2022 by Gabriel Marketing Group

GMG has won six industry awards for excellence in content marketing, publicity, website design and writing! The three 2022 Hermes Creative Awards and three 2022 AVA Digital Awards add to GMG’s record 2021 haul of 44 industry awards, which include seven 2021 MarCom Awards, two 2021 dotCOMM Awards, nine 2021 Communicator Awards, eight 2021 Hermes […]

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GMG Welcomes Melinda Adamec as Senior Vice President of Marketing

Posted on April 12, 2022 by Gabriel Marketing Group

GMG is excited to announce that Melinda Adamec has joined our executive leadership team as senior vice president of marketing. Melinda brings to GMG more than 20 years of experience from both B2B and B2C consumer packaged product companies as well as digital marketing and PR agencies. She will lead GMG’s delivery of client services […]

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GMG Makes Donations to Four Nonprofit Groups, Giving Back to Its Community During the Holiday Season

Posted on December 22, 2021 by Gabriel Marketing Group

We’re excited to announce that we’ve made holiday donations to four community organizations on behalf of our clients! Nominated by GMG team members, who shared personal stories of charitable impacts, the four nonprofits are: St. Jude Children’s Research Hospital: A pediatric treatment and research facility based in Memphis, Tenn., St. Jude is focused on children’s […]

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GMG Wins Seven of the Top Prizes at the 2021 MarCom Awards

Posted on November 15, 2021 by Gabriel Marketing Group

GMG has been awarded seven of the top prizes at the 2021 MarCom Awards, an annual international awards program that recognizes excellence in marketing and communication!  The three Platinum and four Gold 2021 MarCom Awards are important testaments to our team’s strategic, client-centric content marketing, news release writing and publicity services. As we wrap up […]

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GMG’s Award-Winning Team Welcomes Industry Veteran Amy Wick as SVP of Operations

Posted on October 19, 2021 by Gabriel Marketing Group

We’re excited to welcome Amy Wick to our growing team! As senior vice president of operations, in her role, Amy will direct, coordinate and oversee all GMG operations activities and ensure the development and implementation of sustainable operations to meet our organization’s growth strategy. She will also lead People Experience as a critical component to […]

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Should Bounce Rate Still Be a Marketing KPI?

Posted on October 1, 2021 by Nick Ilev

If you’re a B2B company, should bounce rates be considered one of your marketing KPIs? The simple answer is no, it should not be.  But before we explain why, let’s first consider what bounces and sessions mean to one another.  Bounces vs. Sessions Website bounces occur when a user leaves your site after visiting one […]

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The Quest for Authenticity in an Age of Distrust

Posted on September 27, 2021 by Leah Nurik

The world may seem like it’s in chaos – that’s because, well, it is. Whether it’s social, economic or political, strife in nearly every aspect of life feels like it’s at a critical mass. Over just the past decade, we’ve gone through unprecedented turmoil that’s caused a seismic shift in our priorities in how we […]

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When Marketing and Sales Align, Everyone Wins

Posted on September 24, 2021 by Nick Ilev

Have you ever driven a car out of alignment? It’s not a fun ride. You’re constantly pulling the steering wheel to one side and then overcorrecting just to stay in a straight line toward your destination. The constant tension eventually wears your tires out, causes damage to your steering and suspension and could end up […]

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