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Tag: PR

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Tips for Communicating During the Coronavirus Crisis

Posted on

03/26/2020

by

Michiko Morales

It’s been a fast-moving and uncertain couple of weeks as we all navigate a new normal due to the coronavirus pandemic. As technology companies adjust to the nationwide shutdown, the importance of having a clear, strategic public relations strategy in place is now paramount.
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Why High-growth Tech Companies Need a High-powered Tech PR Strategy

Posted on

03/24/2020

by

Michael Tebo

High-growth tech companies move fast. They’re changing how we talk to each other and watch TV shows. They’re making it easier for companies to transport products, find employees and modernize their IT infrastructures and business processes. And they’re inventing entirely new ways of doing
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Top 4 Technology PR Trends to Watch in 2018

Posted on

02/16/2018

by

Michiko Morales

Public relations has always been about developing relationships with media influencers and telling clients’ stories to the right audiences in a positive way. It still is – and recent strides in technology bolster these efforts with detailed industry, outlet and audience analytics. PR agencies
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Top 4 Reasons You Need Social Media in Your Marcom Campaign

Posted on

06/29/2015

by

Gabriel Marketing Group

If it were possible to do something for free that would ultimately give you substantial return, wouldn’t you invest time into it? With more than 665 million daily active users on Facebook and over 500 million registered users on Twitter, companies can’t afford to
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Maintaining Media Relationships: The Foundation of Effective PR

Posted on

06/22/2015

by

Michiko Morales

Journalists and PR professionals go together like peas and carrots (thanks, Forrest) – or at least we should. After all, without the media, where would public relations pros be? And conversely, journalists would have to do a bit more legwork without a little PR push
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Mythbusters: PR Edition – Hint: It’s Not Like TV

Posted on

06/01/2015

by

Michiko Morales

My introduction to PR came from Samantha Jones. Her job was certainly fabulous – going to parties, meeting celebrities, wearing expensive (and revealing) clothes and drinking cosmos. Of course, PR isn’t always like this. Mostly. There are plenty of myths about PR out there
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A Growing Agency’s Biggest Challenge: Scaling Project Management

Posted on

03/03/2015

by

Michiko Morales

We’ve been lucky at Gabriel Marketing Group (GMG). We’ve grown quickly and steadily, year over year. To be clear, I don’t say that to brag about our success – a lack of humility is a sure fire “jinx” in my worldview, where superstition and
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GMG Grows its Business and Outgrows its Office

Posted on

05/21/2014

by

Michiko Morales

It’s been an exciting time at GMG! Our technology marketing company has grown more than 400 percent in just the first four months of 2014! As the business has grown, our team roster has also expanded. Therefore, our headquarters needed to grow, too. We
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